Jane of Tarzana is a clothing store opened by Peggy Sella in September 2008. She opened the store in hopes of providing customers with a place to shop that has clothes that are not only trendy, but also can be bought at a cheaper price. Peggy talks about why she opened the store.
All the clothing at Jane is priced under $100. Here is a list of some of the items sold at Jane, with their prices, in addition to a slideshow of the items listed below.
- Colorful dresses $52
- White shorts $38
- Handbag with zebra stripes $78
- Green handbag $88
- Brown sandals $54
- T-Shirts $18
- Denim Jeans $54
- Strapless pink dress $68
- Bracelets $15
- Earrings $8-$28
LOCATION OF THE STORE/CLIENTS AT JANE
The store is located in the city of Tarzana in the San Fernando Valley. The city is located near more wealthy cities such as Calabasas and Westlake, so the customers range from middle class to upper class. According to the 2000 census, white people consist of 79% of the population in Tarzana. The actual location of the store is in a shopping center approximately three blocks from the popular intersection of Reseda Blvd. and Ventura Blvd. There are a number of stores in the shopping center, including a sporting goods store, a sushi restaurant and a hair salon. Peggy talks about the customers who come to her store.
The actual address of the store is 18735 Ventura Blvd. Tarzana, CA. 91356. Here is a package about the store.
THE STORE'S SUCCESS
It is currently the end of April and the store is still doing well. I have been the store a few times and whenever I go in, there are a lot of people walking in and out of the store. In addition, I always seem to know someone when I walk in. This shows that the store is just one of those places you can go and see people you haven’t seen in a while. Peggy talks about why the response to the store has been “amazing.”
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